COHUI Industrial shines at Middle East BIG5 exhibition, its new material solutions attracting global attention
Empowering the Future of Middle Eastern Construction with Innovative Technology – Dubai, November 2025 – At the 2025 BIG5 International Building Exhibition, widely regarded as a barometer for the Middle Eastern construction industry, Dongguan COHUI Industrial Co., Ltd. from China made a stunning appearance with its latest innovative materials and smart solutions. The company showcased the innovative strength and exceptional quality of Chinese manufacturing to global customers, becoming one of the most eye-catching highlights of the exhibition.
Penetrating cutting-edge markets and showcasing Chinese intelligent manufacturing
Since its establishment in 2007, Kehui Industrial has consistently adhered to a development model integrating R&D, production, and sales. Leveraging its strong technological foundation and rigorous scientific approach, it has grown into a significant force in the field of new materials. This participation in the exhibition in Dubai is a crucial step for COHUI Industrial in deepening its global strategy and responding to the Belt and Road Initiative. Located in Dongguan, a global manufacturing hub, the company benefits from unique geographical and supply chain advantages, laying a solid foundation for its products to enter the Middle Eastern and global markets.
Innovative products are unveiled, precisely meeting customer needs
At this exhibition, COHUI Industrial focused on showcasing high-performance, environmentally friendly building materials, energy-saving and heat-insulating new materials, and intelligent construction solutions specifically designed for the unique climate of the Middle East. These products not only demonstrate the company’s continuous investment in “science and technology” (reflecting the “CO” in its logo), but also fulfill its commitment to “creating exceptional value for users” (embodying the “HUI” in its logo). Particularly noteworthy were the new materials incorporating intelligent monitoring and environmentally friendly features, developed under the company’s strategic guidance of continuously advancing digitalization and intelligent construction, which attracted a large number of professional visitors for inquiries and discussions.
We adhere to a customer-centric approach and engage in dialogue with global partners
COHUI Industry has always adhered to the business philosophy of “Customer-centric, Striver-oriented”. During the exhibition, the company’s team conducted in-depth exchanges with builders, developers, distributors and industry experts from the Middle East, Africa, Europe and other regions. These interactions enabled KeHui to accurately gain insights into regional market demands, while demonstrating its commitment to providing high-quality and efficient products and services.
A on-site responsible person of the company stated, “The Middle East market is full of vitality and opportunities, with extremely high requirements for the performance and sustainability of construction materials. What we bring this time is not only products, but also comprehensive solutions developed with a scientific and rigorous attitude. We hope to grow together with local partners.”
Connecting the World, Win-win Future
Through the BIG5 Exhibition, a top-tier platform, KeHui Industry has not only successfully enhanced its brand visibility in the international market, but also reached preliminary cooperation intentions with a number of international enterprises. The strategic location advantage of its headquarters—merely an hour’s drive from Guangzhou and Shenzhen—allows KeHui to efficiently integrate innovation resources in the Greater Bay Area and respond rapidly to global market changes.
This trip to Dubai marks a solid step forward for KeHui Industry on its path of internationalization. In the future, KeHui will continue to rely on its strong R&D and manufacturing capabilities as well as achievements in intelligent construction, bringing more innovative, eco-friendly and high-efficiency new material products to the global stage, and contributing Chinese wisdom and Chinese solutions to the sustainable development of global construction.
